HVAC Lead Generation Success for HVA Climate Control
Strategic Google Ads campaigns targeting emergency HVAC services generated a 400% increase in qualified leads during peak season for this HVAC contractor.
Key Results at a Glance
Here's how our strategic approach delivered measurable success for HVA Climate Control
The Challenge
HVA Climate Control struggled with seasonal fluctuations and high competition in the HVAC market. Their previous advertising efforts were generating low-quality leads and their cost per acquisition was too high to be profitable, especially during off-peak seasons.
Initial Situation
Our Solution
We developed a comprehensive digital strategy including building a conversion-optimized website, implementing tracking systems, optimizing their Google My Business profile, and launching targeted Google Ads campaigns focusing on high-intent keywords like 'emergency AC repair' and 'furnace installation.' We created separate campaigns for emergency services, maintenance, and installations, with location-based targeting and seasonal bid adjustments, plus added Google Local Service Ads for enhanced local visibility.
Project Timeline
Discovery & Audit
Initial analysis and strategy development
Implementation
Executing the strategic plan
Optimization
Testing and refining approach
Scale & Growth
Expanding successful strategies
Detailed Results
The strategic approach to paid advertising resulted in a dramatic increase in qualified leads while reducing overall advertising costs.
Comprehensive analysis of campaign performance improvements
Campaign performance progression over 6 months
"We seriously doubled out revenue in 2 months, it's life changing, Daniel has been so helpful and responsive through the entire process, 5 golden stars!!"
Eugene M.
Owner, HVA Climate Control
Key Achievements
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