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Home Services
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HVAC Lead Generation Success for HVA Climate Control

Strategic Google Ads campaigns targeting emergency HVAC services generated a 220% increase in qualified leads during peak season for this HVAC contractor.

Client: HVA Climate Control
6 Month Campaign

Key Results at a Glance

Here's how our strategic approach delivered measurable success for HVA Climate Control

+220%
Qualified Leads
+40%
Cost Per Lead
+85%
Conversion Rate

The Challenge

HVA Climate Control struggled with seasonal fluctuations and high competition in the HVAC market. Their previous advertising efforts were generating low-quality leads and their cost per acquisition was too high to be profitable, especially during off-peak seasons.

Initial Situation

Below industry benchmarks
High acquisition costs

Our Solution

We developed targeted Google Ads campaigns focusing on high-intent keywords like 'emergency AC repair' and 'furnace installation.' We created separate campaigns for emergency services, maintenance, and installations, with location-based targeting and seasonal bid adjustments.

Project Timeline

1

Discovery & Audit

Week 1-2

Initial analysis and strategy development

2

Implementation

Week 3-6

Executing the strategic plan

3

Optimization

Week 7-10

Testing and refining approach

4

Scale & Growth

Week 11+

Expanding successful strategies

Detailed Results

The strategic approach to paid advertising resulted in a dramatic increase in qualified leads while reducing overall advertising costs.

Performance Metrics
Results

Comprehensive analysis of campaign performance improvements

Progress Over Time

Campaign performance progression over 6 months

Qualified Leads
+220%
vs. baseline
Cost Per Lead
+40%
vs. baseline
Conversion Rate
+85%
vs. baseline
"Our phone hasn't stopped ringing since we started working with Synergy Digital. The quality of leads is exceptional, and we're booking more high-value installations than ever before."
MR

Mike Rodriguez

Owner, HVA Climate Control

Campaign Overview
Industry
Home Services
Service
Full Marketing
Duration6 months
Team Size4 specialists

Key Achievements

+220% Qualified Leads
+40% Cost Per Lead
+85% Conversion Rate

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