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Full-Stack Marketing Success for Matty's Carpet & Air Duct

A comprehensive marketing strategy including website development, Google Ads, Local Service Ads, and SEO helped this $250k carpet cleaning business get completely booked out within their first month of launch.

Client: Matty's Carpet & Air Duct
6 Month Campaign

Key Results at a Glance

Here's how our strategic approach delivered measurable success for Matty's Carpet & Air Duct

+100%
First Month Bookings
+250%
Lead Generation
+180%
Local Visibility

The Challenge

Matty's Carpet & Air Duct was a new business entering the competitive Denver carpet cleaning market. They needed to establish credibility, generate immediate leads, and build a sustainable marketing foundation from scratch. Without any online presence or customer base, they were starting from zero in a market dominated by established competitors.

Initial Situation

Below industry benchmarks
High acquisition costs

Our Solution

We implemented a complete marketing ecosystem including a professional website with online booking, comprehensive tracking setup, Google Ads campaigns targeting high-intent keywords, Local Service Ads for immediate visibility, and local SEO optimization. The strategy focused on capturing emergency cleaning requests and regular maintenance services while building long-term organic visibility.

Project Timeline

1

Discovery & Audit

Week 1-2

Initial analysis and strategy development

2

Implementation

Week 3-6

Executing the strategic plan

3

Optimization

Week 7-10

Testing and refining approach

4

Scale & Growth

Week 11+

Expanding successful strategies

Detailed Results

The full-stack approach delivered immediate results, with Matty getting completely booked out in his first month of operation, establishing a strong foundation for sustained growth.

Performance Metrics
Results

Comprehensive analysis of campaign performance improvements

Progress Over Time

Campaign performance progression over 6 months

First Month Bookings
+100%
vs. baseline
Lead Generation
+250%
vs. baseline
Local Visibility
+180%
vs. baseline
"I couldn't believe how quickly everything took off. Within my first month, I was completely booked out and had to start scheduling weeks in advance. The whole system just works perfectly together."
MP

Matthew P.

Owner, Matty's Carpet & Air Duct

Campaign Overview
Industry
Home Services
Service
Full Marketing
Duration6 months
Team Size4 specialists

Key Achievements

+100% First Month Bookings
+250% Lead Generation
+180% Local Visibility

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